Cape Race Newfoundland
Cape Race Newfoundland worked with Swell Impact to redesign their brand and launch a new website to feature deeply authentic private travel in Newfoundland, from exclusive coastal homes to extraordinary cultural experiences.
Leaders in Local Living
Cape Race is a leader in local living—providing guests with opportunities to connect with Newfoundland's warm and welcoming people. The playful type nods to the casual and upbeat conversations and storytelling you’ll hear on your authentic journey. The equally lively and colourful palette honours the vibrancy of culture (and decor) in Newfoundland and Labrador, including Jellybean Row.
Our Impact
Collaborative Brand Strategy
Brand Development and Design
Comprehensive Brand Guidelines and Visual Identity System
Creative Direction
Website Design